The Internet nowadays is the hottest cross-border electricity is also a siege, outside want to come in, inside want to go out. Cross-border electricity is fire to the point of "business will cross-border", from the policy to the market, from businesses to consumers, from big to start-up companies want to in the field of cross-border electricity.
In 2014, China's cross-border electric business platform has more than 5000, through all kinds of cross-border e-commerce platform to carry out the enterprise for more than 20 m, cross-border electricity business turnover of 4 trillion, up 30.6% from a year earlier, accounted for 14.8% of the total import and export growth is far more than the same period growth of foreign trade. Have agency predicted that in 2017 China's cross-border electricity business scale will reach 8 trillion, compound growth rate of 26%.
Cross-border electricity is divided into two kinds, through electric business platform and cross-border logistics in domestic selling goods are imported electrical business abroad, while the domestic commodity export electrical business is to sell abroad. China's cross-border electricity trade export-oriented, 2014 accounted for 86.7%, and imports electricity is still in its infancy. As the growth of the domestic market to overseas demand for goods, cross-border electricity import proportion will continue to improve, is expected to reach 16.2% by 2017.
Why is cross-border electricity "e-commerce" with Chinese characteristics?
Chinese businessmen know one thing, at 7 o 'clock every night lock "news broadcast", it is a policy, is the guidance, more business opportunities. On March 1, 2014, "news broadcast" the headline in the broadcast a "cross-border e-commerce to keep more than 30% of the growth, China is with the United States to become the world's cross-border electronic commerce center" for cross-border electricity blowing the horns of explosive growth.
From 2013, "the six countries" to "country eight" recently, the government at least 17 months issued 16 involved in cross-border electricity supporting policies. The policy, business pay attention to improve the occasion, for the more sensitive sense of smell businessman more success, it embodies the more prominent in China, the government's "draught" advocates tend to become the new industry, the rapid development of cross-border electricity is "e-commerce" with Chinese characteristics.
Faster and faster, as the pace of policy support for cross-border electricity developing facing obstacles, such as paying, logistics, customs clearance is gradually eliminate, the increasing market demand, cross-border electricity was for accelerating development opportunities.
Five major import electricity model how to play?
Import electricity from the original act as purchasing agency and overseas online shopping development, but face huge import electric dealer market, act as purchasing agency and overseas online shopping has not been able to meet consumer demand, imported electrical business scale of 590 billion in 2014, is expected to reach 1.85 trillion in 2017. The huge market space to attract up to the electricity giant of individual entrepreneurs are involved in this.
Jingdong to overseas, to carry out overseas mining, taobao, amazon launched special global purchasing channel; Gather beauty is superior, Vipshop vertical electrical business such as increased cross-border electricity business; The terminal bud, honey tao, honey vertical cross-border electric business platform so as to obtain large amount of financing, rapid rise; Even along abundant such logistics enterprises also unwilling to lag behind, launch a "global".